Lesley Bryce Photography | Southern California Professional Photographer | (805) 443-2188

Working mom Jessica Alba has added entrepreneur to her many titles, shifting from movie star to businesswoman with a venture that provides parents easy access to eco-friendly natural products for babies and homes.  I have to say it was a real pleasure to be able to work creatively with individuals such as Jessica Alba who are determined to make a change!!!  KUDOS to The Honest Company.

The Honest Company: In there own words!

Once upon a time…

A dad named Christopher and a mom named Jessica found themselves utterly frustrated trying to find the perfect products for their babies and homes.

We both wanted an ideal: not only effective, but unquestionably safe, eco-friendly, beautiful, convenient, and affordable – everyone should have it. We believed every baby deserved the best we can create for them. We are dreamers.

But, more importantly, we are doers.

You know what they say, if you want it done right, you gotta do it yourself.

We tried to think of all the qualities we would want in a dream brand – savvy style, sustainability, and extraordinary service & convenience all wrapped in a passion for social goodness, tied with a bow of integrity and sprinkled with a little cheeky fun.

We knew it wouldn’t be easy juggling all these demands, but we’re parents, we’re used to multi-tasking.

So, our goal is to relieve you of a few tasks by delivering the best family essentials to your doorstep – to simplify your life and bring more delight to every day. Our dream is to re-define the “family brand” and create something – with you – that’s better for all families, everywhere.

Together, we can do better.

• Our vision of health & sustainability is to:

  • Reduce the ubiquitous presence of toxic chemicals in our our natural environment (air, soil, oceans, etc), man-made environments (homes, schools, offices) and our personal environments (industrial pollution inside our own bodies);
  • Protect natural resources by minimizing waste and maximizing use/re-use;
  • Support peace, security, and social justice; and,
  • Promote diversity and productivity through all facets of life – from cultural to ecological.

We are committed to operating with integrity & transparency, and with humble honesty, as we strive to always create better, do better, and be better.